How to Redesign Your Website Using Google Analytics 4

Join Us for the Webinar 9th of May 2023 17:30 GMT

🤔 Are you wondering how GA4 makes things hard, why a spreadsheet is a viable reporting tool, what functions you need to evaluate designs, and what data matters? Brian Massey will answer all of these burning questions and more during our  next webinar.

🗓️ Save the date and join us for this informative session on the 9th of May at 17:30 PM GMT. Trust us. You won’t want to miss it!

🎥 Join the webinar by clicking the link below. 👇

How to Redesign Your Website Using Google Analytics 4
Speaker bio:

Brian Massey is the founder of Conversion Sciences LLC and author of the book Your Customer Creation Equation. Since 2007, Brian has worked with hundreds of companies to improve their online business.

He is a sought-after speaker, presenting at IBM, Inbound, LeadsCon, Content Marketing World, Affiliate Summit, and others. He has written for online publications, including ClickZ, Search Engine Land and Marketing Land. Massey is the host of the Intended Consequences podcast.

What’s the webinar about:

Universal Analytics was a veritable playground for anyone redesigning their website. GA4, however, seems like a playground of broken glass and wild animals. Redesigning a website means keeping what is working and changing what isn’t. This can only be done with good analytics data.

You can see the problem. Fortunately, experienced CRO Brian Massey is going to show you how his team is productively redesigning websites with GA4 as their guide. Attendees will get access to the Google Sheets spreadsheet that pulls data right from GA4.

Brian will answer the following burning questions:

  • How is GA4 making things hard?
  • Why a spreadsheet is a viable reporting tool.
  • What functions do you need to evaluate designs?
  • What data really matters?

Take a look at our previous webinars

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Don’t let procrastination keep you from migrating to GA4! Join John Lovett at our upcoming all-day event GA4ward and learn how to transition to GA4 seamlessly. Register now through the link below and take the first step towards optimising your analytics data with GA4. Don’t miss out!

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Webinar: 5 Ways to Leverage GA4 for PPC Marketers

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This year will be challenging for PPC marketers who utilize Google Analytics, as they will eventually need to switch to GA4. The process of transitioning might elicit a range of emotions, from initial denial to eventual acceptance.

Join our all-day event GA4ward MKII, where Sofiia Bychkovska will be your analytics guide and demonstrate that it’s not all negative. Check out how PPC marketers can maximize GA4’s measurement capabilities.

March 8, 2023
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