Phil is an analytics expert, author, and web analyst. He’s also the Analytics Director & Founder of Google Analytics, Google Tag Manager, CRO and Google Ads agency MeasureMinds Group. Over the past 20+ years, Phil has helped clients improve their analytics and search engine marketing by introducing new tools and disruptive techniques.
Getting to Know Google Analytics 4 and BigQuery (Online Event)
Join us for the Webinar 18th of January 23:30 GMT
Data can sometimes be a bit overwhelming. This is especially true if you’re running a big business with various applications and websites to manage. What are you supposed to do when the data is too much to handle?
Luckily, Google has presented us with an answer to this question. They’ve called it BigQuery (BQ), and using BigQuery with Google Analytics 4 can really simplify your data-related conundrums.
BQ opens a world of opportunities that will help you to take advantage of all this data. This minimizes the headache and allows you to create more streamlined and effective marketing campaigns.
- Digital marketers
- Web analysts
- Marketing managers
- Compliance managers
How this will benefit you:
- Data-driven insights to inform marketing strategy
- Use of Google Analytics 4 and BigQuery
- Segmentation and customer engagement
- Stay ahead with the latest data trends
Webinar: GA4ward MK4 - Supercharge Your Analytics

Dive into the future of Google Analytics with industry veterans like Krista Seiden, Mary Owusu, and André Mafei (among 8 experts). From GA4 insights to data’s deepest tales, this day promises transformative knowledge. The masters are gathering.
Network, mingle, and connect at after-parties —all for free. Will you join them?
Webinar: GA4ward MKIII - Before Sunset - All-day GA4 Event

Join us for GA4ward MKIII – Before Sunset, the third instalment of our highly successful Google Analytics 4 event series. As we count down to the end of Universal Analytics, it’s more important than ever to understand how to make the most of GA4. This is an excellent opportunity to do that for free!
Webinar: GA4 Migration Procrastinators: There’s Still Time!

Don’t let procrastination keep you from migrating to GA4! Join John Lovett at our upcoming all-day event GA4ward and learn how to transition to GA4 seamlessly. Register now through the link below and take the first step towards optimising your analytics data with GA4. Don’t miss out!