Glenn Schmelzle, the founder of Marketing What’s New, a B2B marketing consultancy that has been helping demand generation teams optimize their marketing spend since 2013. With over two decades of experience in the industry, he has witnessed firsthand the wastage of marketing dollars and is on a mission to transform the way businesses approach marketing. He also hosts the popular Funnel Reboot podcast, where he shares his expertise and insights on all things marketing. Don’t miss the chance to learn from this industry veteran.
BigQuery: How Google Analytics 4 Integrates with the Google Cloud Platform
Join us for the webinar 8th March 18:10 - 18:50 GMT
Join us for an exclusive webinar on the integration between Google Analytics 4 and Google Cloud Platform’s powerful BigQuery. Discover how to harness the full potential of your data with expert insights from our speaker. Don’t miss out on this opportunity to revolutionize your data analytics. Register now using the link below!
BigQuery: How Google Analytics 4 Integrates with the Google Cloud Platform
Speaker bio:
Who’s the webinar for:
- Digital marketers
- Marketing managers
- Web analysts
- Founders & CEOs
- Digital Analytics
- CMOs
- VP of Marketing
How this will benefit you:
- Learn how to leverage Google Analytics 4 to its full potential.
- Understand how to tie web analytics with ad platforms, marketing automation, and CRM data using BigQuery.
- Discover the technical setup required to use GCP, and the tools needed to feed data into BigQuery.
- Gain insights on how to consolidate your systems’ data with analytics data.
- Get a preview of reporting done with Looker Studio, which is superior to GA4.
- Learn how to activate your data and open doors to AI-driven modelling activities.
- Improve your data analytics skills and become more proficient in data science.
Take a look at our previous webinars
Webinar: GA4 Migration Procrastinators: There’s Still Time!
John Lovett
VP, Analytics & Insights
Don’t let procrastination keep you from migrating to GA4! Join John Lovett at our upcoming all-day event GA4ward and learn how to transition to GA4 seamlessly. Register now through the link below and take the first step towards optimising your analytics data with GA4. Don’t miss out!
March 8, 2023
READ ARTICLEWebinar: 5 Ways to Leverage GA4 for PPC Marketers
Sofiia Bychkovska
Lead Analytics Trainer
This year will be challenging for PPC marketers who utilize Google Analytics, as they will eventually need to switch to GA4. The process of transitioning might elicit a range of emotions, from initial denial to eventual acceptance.
Join our all-day event GA4ward MKII, where Sofiia Bychkovska will be your analytics guide and demonstrate that it’s not all negative. Check out how PPC marketers can maximize GA4’s measurement capabilities.
March 8, 2023
READ ARTICLE Have a suggestion for a topic or want to speak at one of our events?