A lot of businesses don't know they're violating GDPR. The penalty can be up to 20,000,000 Euros or 4% of annual global turnover, whichever is higher. So it's important that businesses stay compliant. See how we helped these businesses.
See how we 'impressed' National Geographic with a complex, 10 month, GTM and GA implementation.
We implemented a fresh and innovative data strategy, which enabled Principality greater forecasting on changing market trends and the ability to target their prospective and current clients more efficiently and in real-time.
First, we will take your team through a KPI workshop in which we’ll understand what data is important to your business. Then we can start to work out how we can track this data whilst remaining compliant.
Once your account has been audited, cleaned and consolidated, we can start implementing new compliant tracking on your GA & GTM accounts based on what we found in the KPI workshops.
Auditing your existing Google Analytics & Google Tag Manager accounts ensures that you’re not violating any GDPR or cookie compliance laws in its current format. Anything that we find that does, will be changed immediately.
After we have ensured your current setup is compliant – we would continue to work with you in order to keep your digital analytics setup compliant in the face of an ever-changing landscape and set of rules and regulations.
GDPR regulates the collection, storage, and use of personal data of individuals within the EU.
The regulation requires businesses to obtain informed consent for the collection and processing of personal data, and requires that businesses provide certain information to individuals about their personal data. It also gives individuals the right to access, correct, and delete their personal data, and the right to data portability.
If a company is found to be non-compliant with GDPR, it may be subject to heavy fines, up to 4% of the company’s global revenue or €20 million whichever is higher.
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Yes. We can provide full training so that your in-house team are familiar with our GDPR-compliant implementations of Google Analytics and Google Tag Manager.