The MeasureMinds blog

Explore what is Looker Studio: from Google Data Studio's evolution to creating, editing and managing insightful reports.

Explore the best web analytics tools recommended by experts, designed to elevate your digital strategy and data insights in 2023.

Understand GTAG within GTM by delving into its evolution, importance, and practical applications for enhancing web analysis and tracking.

Discover how to create, customise, and effectively use GA4 audiences for improved targeting and remarketing results.

SEO migration checklist to protect your traffic and conversions. Avoid website migration missteps that can erase your Google presence.

Utilise GA4 for video tracking, integrating GTM, and differentiating between Google and YouTube Analytics for optimal insights.

Learn Google Tag Manager Video Tracking, from YouTube to Vimeo, and utilise basics to advanced techniques for tracking video marketing.

Discover how to set up and use Google Analytics 4 Segments effectively for improved website insights and performance optimisation.

Discover the best CMS for SEO: Features, plugins, use cases, and statistics for platforms like WordPress, Joomla, Drupal, Magento & Shopify.

Optimise your customer journey using GA4 & BigQuery through process mining techniques to enhance user experiences.

Score your GTM container out of 10 for best practice with our GTMgrader.ai tool. Find out who won our competition for best GTM container too!

Leverage GA4 for managing niche B2B PPC, gain insights into the buyer's journey, and optimise your B2B PPC campaigns for maximum ROI.

Learn GA4 event parameters, from understanding their significance to setting them up effectively for optimised Google Analytics 4 insights.

Discover how you can master local SEO for multiple locations and navigate enterprise SEO strategy, content and technical SEO for large organisations.

Utilise GA4 privacy features to navigate digital analytics and data privacy in 2023, with key takeaways on GTM and data collection."

Explore the potential of Google Analytics for marketing to build robust strategies and drive measurable success in today's digital landscape.

Utilise Enterprise Analytics to drive strategic decisions and gain a competitive edge with Looker Studio's robust capabilities.

Master Google Analytics 4 with Mary's comprehensive SCORE system guide, covering setup with GTM, data accuracy, and advanced GA4 settings.

Discover reasons to love Google Analytics 4 and common GA4 reporting mistakes to enhance your data strategy with our detailed guide.

Explore GA4 recommended events for enhanced tracking, setup insights, and expert answers to common queries.

Drive more revenue for your ecommerce business by utilising these 3 ecommerce data analytics skills and tactics.

Learn to access the GA4 demo account, explore Google Merchandise Store and Flood-It! data, and discover the demo account's use cases.

Financial services companies require a unique approach to master their SEO strategy. Learn the 11 essential technical and content elements.

You may have received an email from Google saying "Review your updated GA4 property". Read this article to find out what it means.

Learn whether Google Analytics is illegal in the EU and 10 steps you can take to make GA4 legal and GDPR compliant.

Large B2B sites require a different approach for their enterprise SEO audit. Learn the essential technical, content and off-page SEO audit elements.

Master GA4 cross-domain tracking with our guide, unravelling complexities, setup steps, debugging tips, & addressing FAQs for domain tracking.

UPDATE: Google Analytics 4 bug fixed. This article was highlighting the infinite JavaScript loop bug in GA4. Fortunately it's now fixed.

Dive into BigQuery Dataform and its capabilities for managing GA4 data. Understand features, report building strategies & find case studies.

Discover GA4 implementation best practices covering everything from custom dimensions to error handling & attribution.

Dive into the issues with GA4 enhanced events and explore alternatives for Google Analytics 4 data collection on your websites.

Learn how to link Google Ads to Google Analytics 4 (GA4) & address permissions, data handling, benefits and the disconnection process.

Learn how to set up ga4 for PPC, conversion tracking and advanced features with expert insights from Navah Hopkins.

Learn how to build an analytics team with Jim Sterne's guide featuring strategies for team growth, fostering culture & management techniques.

Navigate GA4 quotas in Looker Studio, Learn about API quotas, tokens, and explore solutions like BigQuery warehousing.

Create user journey visualisations with GA4 data using BigQuery, Looker Studio, Supermetrics, Sankey and Sunburst diagrams.

Unleash the potential of ChatGPT with prompt engineering and dive into the impact of this impressive AI tool on digital analytics.

Learn how to connect Google Search Console to GA4 and unify your data for enhanced analysis to optimise website performance.

You may have noticed that URLs in Google Analytics 4 (GA4) truncate when they are over 420 characters. We've created a tool to fix that.

Handle data deletion requests with GA4's data deletion feature to always remain compliant with GDPR and other data privacy regulations.

Learn about the GA4 RegEx event creation feature and the issues it can cause, including reduced pagespeed & disabling your own website.

Discover how integrating Google Analytics 4 with the Google Cloud Platform can help you build better marketing infrastructure.

Streamline your UA to GA4 Migration efforts by learning what to do and what not to do during the migration process.

Learn how to leverage the power of GA4 for PPC marketers and elevate PPC marketing strategies to get the most out of every campaign.

Learn how to deal with the GA4 migration procrastination and build a GA4 Measurement Strategy to set your business up for success.